Digitalis Global

Digital Marketing

Paid campaigns that tie every dollar to a measurable outcome, Meta, Google, and retargeting funnels engineered for ROAS, not vanity metrics.

Target outcome

Transparent reporting with cost-per-result tracking

4

Process steps

6

Deliverables

3

Core pillars

6

Tech stack

The challenge

Ad spend without attribution is just guessing

Boosting posts and hoping for the best burns budget fast. Without proper tracking, creative testing, and landing-page alignment, even good traffic fails to convert.

01

Rising CPCs with flat or declining returns

02

No clear picture of which channel drives revenue

03

Landing pages that do not match ad messaging

What we deliver

Capabilities built for real business outcomes

Not generic packages. Every engagement is scoped around what actually moves the needle for your brand.

01

Meta & Instagram Ads

Full-funnel campaigns (awareness, consideration, and conversion) with creative iteration, audience segmentation, and pixel/CAPI setup so Meta optimises on real purchases, not clicks.

  • Creative A/B testing
  • Lookalike audiences
  • Catalog & dynamic ads
02

Google Ads & Search

Search, Shopping, and Performance Max campaigns structured around intent, branded defence, competitor conquest, and high-intent keywords that actually match your margins.

  • Keyword strategy
  • Conversion tracking
  • Quality Score optimisation
03

Retargeting & Funnel Strategy

We reconnect with visitors who did not convert, nurture leads through email sync, and align ad creative with landing pages so the journey feels seamless, not disjointed.

  • Cross-channel retargeting
  • Lead nurture flows
  • Landing page CRO
How it works

From brief to launch, with zero guesswork

A structured process with clear milestones, so you always know what's happening and what's next.

01

Audit & Baseline

We review accounts, tracking, creative, and historical data to find quick wins and structural gaps.

02

Strategy & Setup

Campaign architecture, conversion tracking, and audience builds, with clear KPIs agreed upfront.

03

Launch & Test

Creative and audience tests run in structured sprints so we learn fast without blowing budget.

04

Scale & Report

Weekly dashboards, monthly strategy reviews, and budget shifts toward what is actually performing.

What's included

Everything in the box

  • Account audit & strategy doc
  • Tracking & pixel implementation
  • Ad creative direction
  • Campaign build & launch
  • Weekly performance reports
  • Monthly optimisation calls
Why it works

Data-driven, not dashboard-driven

We optimise for revenue and qualified leads, tying ad spend to CRM data and on-site behaviour so you know exactly what is working.

Server-side tracking
ROAS & CPA reporting
Creative performance analysis
Budget reallocation
Ongoing partnership

Always-on campaign management

Markets shift and algorithms change. We continuously refine targeting, creative, and bids so performance does not decay after the first month.

Bid & budget tuning

Creative refreshes

Seasonal planning

Competitor monitoring

Tools & platforms

The stack behind the work

Modern, battle-tested tools chosen for performance, maintainability, and scale.

Google Ads
Facebook Ads
Google Analytics
HubSpot
Mailchimp
Hootsuite
Google Ads
Facebook Ads
Google Analytics
HubSpot
Mailchimp
Hootsuite
FAQ

Questions we hear most

Straight answers. If yours isn't here, book a call and we'll walk through it together.

Ask us anything →
Let's work together

Ready to build something that actually grows your business?

Book a free 30-minute strategy call. We'll learn your goals, answer your questions, and outline a clear path forward, no pressure, no jargon.

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