Noodz Bootique: Shopify Case Study

The Challenge

The range covers several occasions, and some styles come in more than one colour. Shoppers needed two ways in: start from the event they are dressing for, or from the type of product, and reach the same dresses either way, on a phone as easily as on a desktop.

Our Approach

• •Built the store on Shopify with occasion collections on the homepage and a main menu for Sale, New In, Dresses, Shop By, Accessories, Designers and Help & Info.
• •Added product carousels for "Hen's Party" and "Most Loved" that show each dress with its name, colour and price, so shoppers can compare styles before opening a product page.
• •Put a sign-up offer in the announcement bar and search, account, cart and a currency selector set to Australia in the header, with a chat prompt on the page for questions.
• •Reflowed the same pages for mobile, keeping the offer bar above the hero and collapsing the menu.

The Results

• ✓The mockups record the finished store on a desktop screen and a phone, showing the occasion tiles, both carousels, the offer bar and the chat prompt.
• ✓We hold no sales, conversion or page-speed figures for this store that meet our rule for publishing a number (value, period, source and date), so no result is claimed.